Founded in 2001 in Orange County, California, Pureology began with a simple idea: To create the very best care for colour-treated hair. Since then, the brand has become #1 in colour care in the U.S. and has inspired a devoted following through its exclusive ZeroSulfate® shampoos, powerful AntiFadeComplex®, and a commitment to sustainability.

Pureology differs from all other brands because we provide colour-treated hair with a complete regime of care with customized hair care systems and stylers. Pureology’s mission is to provide the highest quality colour care hair products to enhance radiance and improve hair condition for longer lasting colour guaranteed.

Pureology is committed to minimizing the negative environmental impact of our products across their life cycle – from our ingredients to our packaging, and the effect our products have on the environment during and after use.


Get the Look

Get the salon look at home with Pureology Style + Care infusions for smooth, curly or voluminous style + hair care. In this video you will learn tips and tricks for a smooth, frizz free blow dry from Ruth Roche, Pureology Global Artistic Ambassador.


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